Annual EEO Public File Report December 2012

                The purpose of this EEO Public File Report is to comply with the FCC’s EEO rules. This report represents the employment unit comprised of WVMT Burlington and WXXX South Burlington and is required to be placed in the public inspection files of these stations and posted on their websites.

                The information in this report covers the period beginning 1/1/2012 – 12/03/2012.

                The FCC EEO Rule requires that this report contain the following information:

1. A list of full time vacancies filled by the stations during the year and the job title: None
2. The recruitment sources used to fill the vacancies:

 A)Outreach Organizations: N/A

1. The recruitment source that referred the hiree for each full time vacancy:

 N/A

1. Data reflecting total number of persons interviewed for full time vacancies:

N/A

     5) The total number of interviewees referred by each recruitment source:

N/A

5) A list and brief description of the initiatives undertaken pursuant to Section 73.2080 (2) of the FCC rules “Supplemental Outreach Activities”

Initiative 1) Continued ongoing internship program with area colleges and high schools to assist members of the community acquire the skills and experience needed for broadcasting employment.

Introduction:

Sison Broadcasting's internship program gives students/individuals the opportunity to go beyond their classroom learning and get professional, hands-on experience. We teach interns what it's really like to work in radio, and prepare them for what to expect as they look for employment in the broadcasting industry.

Sison Broadcasting offers two distinct internship programs. The WXXX program is based on promotions and public relations. The WVMT program focuses on news-gathering and producing for talk radio. Interns are not limited to these two concentrations. We encourage all interns to seek-out someone from each department to learn what their job duties include.  It's not uncommon for an intern to start an internship in one department and then change to another to better meet their future plans.

Recruiting:

Sison Broadcasting maintains relationships with the Career Planning Departments of all of the area colleges (Including Champlain College, St. Michael's College, The University of Vermont and Plattsburgh State). We do not   actively recruited interns, but word of mouth from previous interns has provided a steady stream of excellent candidates to choose from.

Selection:

Sison Broadcasting accepts internship requests from both students and non-students.   Applications for internships are reviewed on a first come-first served basis.  Most applicants are asked to come in for an interview. During the interview we evaluate the applicant to find out if they will benefit from our program.  Potential interns should have a basic knowledge about the Broadcast Industry and have an idea about what they want to learn during their internship, and where they want to be once they complete it. Most interns have at least one semester of classes remaining after they complete their internship. Several of them have changed their class schedule based their experiences during their internship.

Referring/Retaining:

Throughout the entire internship we provide feedback. Interns spend several hours each week by the side of their supervisor. They support the staff and experience the constantly changing situations a radio station faces daily. We work very closely with our interns and supervise all of their activities. Most interns require a written evaluation from their site supervisor to be provided to a school advisor at the completion of their internship. If the internship is not-for-credit we still provide feedback to the intern so they can gauge their abilities as they enter the job market. Several of our interns have started their professional careers as part-time employees of Sison Broadcasting.

Description:

Following is a brief outline of the duties interns are expected to accomplish.

WXXX 95.5-FM:

• Assist on-air personalities at live broadcasts. Help set-up equipment, interact
  with advertising clients and listeners.
• Work with the production department to create advertisements and learn proper
  vocal techniques. Record commercials and promotional announcements for on
  air broadcast.
• Assist Promotions Director to brainstorm contests, write speculative proposals for
  contest sponsorships and press releases for news media promoting station
  events.
• Help maintain the radio station website. Assisting with the creation of graphics
  and content.
• Organize prize inventory and distribution. Speak to contest winners to verify
  information and send out prizes. Select prizes for weekly promotional giveaways
  at events. Speak with record company representatives to obtain giveaway
  product.

WVMT620-AM:

• Assist morning show host to co-produce daily 6AM to 10AM radio show.
  • Research potential guests for on-air interviews. Searching the internet, reading
    through radio trade publications and press releases to find guests appropriate to
    news topics.
  • Enterprisereporting. Finding local newsmakers or stories to profile on the
    morning show.
  • Assist sports department to provide live updates from University Of Vermont
    athletic events.
  • Afternoon news host. (Duties involve compiling news stories, gathering business
    and weather reports to be incorporated into hourly news broadcasts.
• Learning how to use radio broadcast equipment.